London fashion week for the Autumn/Winter 2011 season got off to the best of starts on Friday with the opening address made this year by Samatha Cameron the PM’s wife, she is now an ambassador for the British Fashion Council, as such she was dressed head to toe in British designer labels. Very stylishly, and in all black, Mrs Cameron looked every inch the fashion ambassador dressed in a Mulburry dress, a Sykes jacket and shoes from LK Bennett.
Mrs Cameron during her speech proclaimed “I’m passionate about fashion, I love it, but it’s not just about how it makes people feel about themselves, it’s because of what it can do for our country.” She went on to say that British fashion is “one of the most important industries, full stop”, continuing to underline that the industry made billions of pounds for the counties economy and employed hundreds of thousands of people in the UK.
London Fashion week falls straight after New York fashion week which showed several directions for trends in 2012 such as pleats, red hues, peter pans collars and rock chick looks. In contrast the LFW started with one of the most well know British designer labels Paul Costelloe whose label has just been saved from administration weeks beforehand. He debuted rustic designs of mini skirts dresses and coats featuring Harris tweed, native wools to reflect his Irish roots in autumnal colours.
This years London Fashion week is claimed to be the most accessible yet with screens all around London showing highlights of the fashion shows, and For those of you who can’t make it you can also follow all the big catwalk shows from the very best in British designers labels using the london fashion week live stream
To further celebrate London fashion week French Connection a very British fashion company despite its name, have released the “London Dress” especially for the occasion. The competition they’re running is if purchased during London fashion week, the purchaser automatically gets entered into a prize draw to win £1000 shopping spree of French Connection clothes.
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